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CALSCALE:GREGORIAN
BEGIN:VEVENT
DTSTART:20201116T210000Z
DTEND:20201117T000000Z
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SUMMARY:Small Business BC: Marketing for Small Businesses
DESCRIPTION:Marketing for Small Business -  1:00 pm on Monday\, November 16\, 2020\n\n									 img width="250" height="166" data-cke-saved-src="https://mcusercontent.com/fb2b18e80a49d9fe9ea928b27/images/6e1517c8-e03c-4ee0-b403-0163bf70baf7.png" src="https://mcusercontent.com/fb2b18e80a49d9fe9ea928b27/images/6e1517c8-e03c-4ee0-b403-0163bf70baf7.png" align="right" style="border:initial\;outline: none\;-ms-interpolation-mode: bicubic\; height:166px\;margin-bottom:0px\;margin-left:-10px\;margin-right:0px\; margin-top:0px\;text-decoration:none\;width:250px" '="" data-file-id="2019398" v:shapes="_x0000_s1026" You know what your small business has to offer\, but how do you get that message across to potential customers? Marketing is the single most effective way to spread the word. Presented by Mary Charleson\, Charleson Communications\, Marketing for Small Business will help you focus on what your unique value proposition is and how to communicate your message effectively.\n\n									You'll learn about the most effective marketing tools\, the changing media landscape\, and how to spend your marketing budget.\n\n									. Topic to be covered include:\n									\n										How to communicate what your business offers\n										Tips for crafting your marketing message\n										The right tools to reach your target market\n										Various media choices available to you\n										How digital marketing is altering the decision-making process\n										Find out about cost-effective marketing options
X-ALT-DESC;FMTTYPE=text/html:<table border="0" cellpadding="0" cellspacing="0" style="width:100.0%\;border-collapse:collapse\;" width="100%">\n	<tbody>\n		<tr>\n			<td style="padding:6.75pt 0cm 0cm 0cm\;vertical-align:top\;">\n			<table align="left" border="0" cellpadding="0" cellspacing="0" style="width:100.0%\;border-collapse:collapse\;margin-left:-2.25pt\;margin-right:-2.25pt\;" width="100%">\n				<tbody>\n					<tr>\n						<td style="width:600px\;padding:0cm 0cm 0cm 0cm\;vertical-align:top\;">\n						<table align="left" border="0" cellpadding="0" cellspacing="0" style="width:100.0%\;border-collapse:collapse\;" width="100%">\n							<tbody>\n								<tr>\n									<td style="padding:0cm 13.5pt 6.75pt 13.5pt\;vertical-align:top\;"><strong><span style="color:#757575\;"><span style="font-family:helvetica\,sans-serif\;"><span style="font-size:13.5pt\;">Marketing for Small Business&nbsp\;-&nbsp\;</span></span></span></strong>&nbsp\;<span style="color:#757575\;"><span style="font-family:helvetica\,sans-serif\;"><span style="font-size:10.5pt\;">1:00 pm on Monday\, November 16\, 2020</span></span></span><br />\n									&lt\;img width=&quot\;250&quot\; height=&quot\;166&quot\; data-cke-saved-src=&quot\;https://mcusercontent.com/fb2b18e80a49d9fe9ea928b27/images/6e1517c8-e03c-4ee0-b403-0163bf70baf7.png&quot\; src=&quot\;https://mcusercontent.com/fb2b18e80a49d9fe9ea928b27/images/6e1517c8-e03c-4ee0-b403-0163bf70baf7.png&quot\; align=&quot\;right&quot\; style=&quot\;border:initial\;outline: none\;-ms-interpolation-mode: bicubic\; height:166px\;margin-bottom:0px\;margin-left:-10px\;margin-right:0px\; margin-top:0px\;text-decoration:none\;width:250px&quot\; &#39\;=&quot\;&quot\; data-file-id=&quot\;2019398&quot\; v:shapes=&quot\;_x0000_s1026&quot\;&gt\;<span style="color:#757575\;"><span style="font-family:helvetica\,sans-serif\;"><span style="font-size:10.5pt\;">You know what your small business has to offer\, but how do you get that message across to potential customers? Marketing is the single most effective way to spread the word. Presented by&nbsp\;<a href="https://totabc.us17.list-manage.com/track/click?u=fb2b18e80a49d9fe9ea928b27&amp\;id=8acb2fadd3&amp\;e=d0cbbaa629" style="-ms-text-size-adjust:100%\;-webkit-text-size-adjust:100%\;"><span style="color:#007C89\;">Mary Charleson</span></a>\, Charleson Communications\, Marketing for Small Business will help you focus on what your unique value proposition is and how to communicate your message effectively.</span></span></span><br />\n									<span style="color:#757575\;"><span style="font-family:helvetica\,sans-serif\;"><span style="font-size:10.5pt\;">You&rsquo\;ll learn about the most effective marketing tools\, the changing media landscape\, and how to spend your marketing budget.</span></span></span><br />\n									<span style="color:#757575\;"><span style="font-family:helvetica\,sans-serif\;"><span style="font-size:10.5pt\;">. Topic to be covered include:</span></span></span>\n									<ul>\n										<li style="color:#757575\;line-height:150%\;-ms-text-size-adjust:100%\;-webkit-text-size-adjust:100%\;"><span style="font-family:helvetica\,sans-serif\;"><span style="font-size:10.5pt\;">How to communicate what your business offers</span></span></li>\n										<li style="color:#757575\;line-height:150%\;-ms-text-size-adjust:100%\;-webkit-text-size-adjust:100%\;"><span style="font-family:helvetica\,sans-serif\;"><span style="font-size:10.5pt\;">Tips for crafting your marketing message</span></span></li>\n										<li style="color:#757575\;line-height:150%\;-ms-text-size-adjust:100%\;-webkit-text-size-adjust:100%\;"><span style="font-family:helvetica\,sans-serif\;"><span style="font-size:10.5pt\;">The right tools to reach your target market</span></span></li>\n										<li style="color:#757575\;line-height:150%\;-ms-text-size-adjust:100%\;-webkit-text-size-adjust:100%\;"><span style="font-family:helvetica\,sans-serif\;"><span style="font-size:10.5pt\;">Various media choices available to you</span></span></li>\n										<li style="color:#757575\;line-height:150%\;-ms-text-size-adjust:100%\;-webkit-text-size-adjust:100%\;"><span style="font-family:helvetica\,sans-serif\;"><span style="font-size:10.5pt\;">How digital marketing is altering the decision-making process</span></span></li>\n										<li style="color:#757575\;line-height:150%\;-ms-text-size-adjust:100%\;-webkit-text-size-adjust:100%\;"><span style="font-family:helvetica\,sans-serif\;"><span style="font-size:10.5pt\;">Find out about cost-effective marketing options</span></span></li>\n									</ul>\n									</td>\n								</tr>\n							</tbody>\n						</table>\n						</td>\n					</tr>\n				</tbody>\n			</table>\n			</td>\n		</tr>\n	</tbody>\n</table>\n
LOCATION:https://smallbusinessbc.ca/education/marketing-for-small-business-2020-11-16?mc_cid=f777862662&mc_eid=d0cbbaa629
UID:e.2809.4522
SEQUENCE:3
DTSTAMP:20260515T214546Z
URL:https://business.vernonchamber.ca/events/details/small-business-bc-marketing-for-small-businesses-4522
END:VEVENT

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